Words for sale

Ever thought about being your own boss? Of course you have. Sleep in! Watch bad daytime TV! Have no boss! Work when and how you like – in your pyjamas, or better still, naked! Yes, the temptations are all present and correct. Of course, for those of us who make our living by shaping the … Continue reading

Consumers dictating to corporations: 2011

I was fortunate enough to come across a post on Ross Dawson’s Trends in the Living Networks blog towards the end of last year, and I recall at the time thinking – ‘Wow.  It’s amazing what we’re in for.’ As a communications professional, I’m always fascinated to see how the world is changing and where … Continue reading

How one CEO learned to love social media

A colleague pointed me to an article in yesterday’s Workspace section of the Australian Financial Review, knowing my interest in social media and all things Twitter, and I was intrigued to hear that it was, in fact, a first hand account from a CEO.  Seeing ‘CEO’ and ‘social media’ with the word ‘love’ thrown into … Continue reading

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